Idaho Falls, Idaho — Potandon Produce is teaming up with Sony Pictures Home Entertainment on its upcoming release of the new action adventure The Amazing Spider-Man 2.
On Tuesday, August 19, 2014, The Amazing Spider-Man 2 will be released on Blu-Ray and DVD. Specially marked Green Giant Fresh 5-pound russet potato consumer bags will carry a $5.00 off instantly redeemable coupon, usable when the DVD and the potatoes are purchased together. These specially marked packages will be distributed starting mid-August with a coupon expiration date of October 31, 2014.
In The Amazing Spider-Man 2, it’s great to be Spider-Man (Andrew Garfield). For Peter Parker, there’s no feeling quite like swinging between skyscrapers, embracing being the hero, and spending time with Gwen (Emma Stone). But being Spider-Man comes at a price: Only Spider-Man can protect his fellow New Yorkers from the formidable villains that threaten the city. With the emergence of Electro (Jamie Foxx), Peter must confront a foe far more powerful than he. And as his old friend Harry Osborn (Dane DeHaan) returns, Peter comes to realize that all of his enemies have one thing in common: Oscorp.
Potandon Produce will have additional point of sale materials available to highlight the promotion to consumers at store level. Additionally, an aggressive email and social media program will be launched to support the promotion.