Ken Barham has been named vice president of customer and brand marketing at Nufarm Americas. This organizational unit is the liaison between the company’s sales and marketing and has responsibility for bringing ideas, needs and thoughts of sales and customers to the brand team.
Barham joins Nufarm from Syngenta, most recently as the product marketing lead. Previously, Barham led the development and implementation of product strategies, brand launches, pricing strategies and communication campaigns. Prior to his time at Syngenta, Barham also spent time at Alligare, Makhteshim and Quali-Pro. A graduate of North Carolina State University with a bachelor’s degree in agronomy with a minor in agriculture business management, Barham brings innovative ideas and experience to the Nufarm team. In his new role, Barham will report to Brendan Deck and join the North American leadership team.
“We are very excited to have Ken join our team,” says Brendan Deck, Nufarm’s North American general manager. “He couldn’t be starting at a better time. Aug. 1 marks the start of our fiscal calendar, and we are looking forward to all the opportunities this new year brings.”
“I have noticed Nufarm’s momentum in all areas over recent years and am eager to be a part of this growth,” says Barham.